MMRD

About MMRD GroupMMRD was founded in 1992 by U Moe Kyaw and soon established itself as the leading Market Research Company and publisher of the first trade directory in Myanmar, the Yangon Directory.Today the MMRD Group and its affiliated companies employ approx. 700 staff across 3 core Divisions: Research Services, Publications, and Trading.MMRD Publications provide Marketing Services to Small and Medium Sized enterprises across Myanmar, primarily through 15 regional and sector specific directories. Through its nationwide database, relationships with trade associations and 20,000 clients, MMRD Publications knowledge on Myanmar business environment is unparalleled.MMRD Trading is MMRD’s youngest Division and represents a number of international brands in Myanmar, including Hermann Miller.About MMRD Research ServicesMMRD Research Services has been a core part of MMRD since 1992 and is servicing local and international, Aid Organisations, UN Agencies and multi-lateral trade agencies to support their projects and activities in Myanmar.Research Services has historically been organized in 3 units: Consumer/Market & Media Insights, Business Insights and Social Insights. In 2014 the Consumer Research focused unit of Research Services has teamed up with global leader AC Nielsen to form the Nielsen-MMRD Joint Venture.Overall, Research Services draws on 250 full time and 200 project based resources and has over the years conducted close to half a million door-to-door interviews out of 24 regional offices as well as more than 6,000 focus groups